October 6, 2014
In a time when many golf equipment brands are disappearing or shrinking, two familiar names are rising back to prominence. That is the case for Maxfli and Top Flite who are now distributed in Canada by GolfWorks, based in Ottawa, Ontario.
GolfWorks General Manager Jon O’Coin says the two companies are having an increasing role in their wide product offerings that are well beyond the golf club making equipment they were once most known for selling.
Distribution of Maxfli and Top Flite brands had stalled for both Canada but with the new exclusive GolfWorks distribution deal they will be able to tackle the retail and trade market in a whole new way.
The program launched this past January and O’Coin says the response has been very strong. On the trade side they are working with a number of key retailers (Giant Tiger for example, with others on the way) for their product as well as forging relationships with green grass shops. To that effect he has a trade representative in place growing their reach for golf balls products and other licensed accessories and clubs that fall under their brands. The heart being the…
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