Few equipment categories have been hotter in the last year than the belly putter. They have been used to win a major, a number of PGA Tour events, and for retailers, they have been hopping off the shelf.
The one difficulty in stocking and selling the longer length putters is having the right product on hand. Most often the player needs to go through a fitting and then wait for a custom order to get the right club for them.
PING is changing that formula with their announcement that they are the first major golf company to introduce a USGA-approved adjustable-length belly putter shaft. The shaft will be sold in concert with the Nome 405 putter and will allow the player to self-adjust the length within a 23 centimeter range.
“At PING, custom fitting is our priority, and with the popularity of belly putters we saw a unique fitting opportunity because shaft length is so critical to performance,” said John A. Solheim, PING Chairman & CEO. “Adjustability is key because the standard 42-inch belly putter fits a narrow range of people. When the shaft is too long or too short, it alters your distance from the ball, your eye position, and the path of your stroke. Adjustability lets you experiment until your posture is comfortable and your eyes are over the ball, which helps you make a consistent stroke and solid impact. We’re pleased to have USGA approval of this easy-to-use, innovative technology. Golfers are going to find it will help improve their putting.”
The overall length of the putter can be adjusted from 37.5 to 46.5 inches. To alter the length the player simply uses a PING adjustment tool that inserts into a locking ring on the shaft. You turn the tool to loosen the ring which allows the shaft to slide. After achieving the desired length you simply tighten the ring, remove the tool to lock it in and make the shaft (and putter) ready for play.
The shaft will be available in three different bends to match various stroke types.
PGA Tour players are being introduced to the adjustable putter shaft in the Nome 405 putter at this week’s Shell Houston Open.
Product Details & Technical Specifications:
– Availability: May 1, 2012
– The lower portion of the shaft is steel, the upper portion beneath the grip is graphite. The locking ring is made from 17-4 stainless steel. The Nome head is precision milled from high-grade aluminum and finished with a durable nano nickel coating. A lightweight aluminum frame and tungsten sole weighting optimize the CG and the MOI. The mallet-style head features a black alignment bar and white contrasting sightline. The Winn AVS 21-inch belly grip is standard. Lie is adjustable +- 2 degrees from standard.