I bring you these words from Portland, Oregon this morning where I have joined a crew of my Canadian golf media brethren for what we expect will be an insightful couple days here with the people of Nike Golf.
It’s a quick trip but one that should provide plenty of material for stories in the days and weeks to come.
Today we are off for a little golf at Pumpkin Ridge Golf Club, the site of Tiger Woods’ famed U.S. Amateur comeback against Steve Scott. It’s a chance to test a wide variety of 2011 Nike Golf product ranging from shoes through to drivers.
Tomorrow we switch to a more in-depth media mode with a tour of the Nike Wood Headquarters, The Oven West – Nike’s Golf Ball R&D facility, followed by a press conference style event with some of the key Nike personnel including Cindy Davis (President of Nike Golf) Mike Kelly (Director, Global Brand Management), Mike Pai (Director, Global Ball & Bag Business), Rob Arluna (Director, Global Club Business), and Doug Reed (Director, Global Apparel & Footwear).
I’m not expecting a lot of sleep in the next 48 hours but I’m not complaining. For anybody in the golf industry who has a passion for equipment (like me) I’m looking forward to being educated more about what this world-wide brand has in-store for their golf business and then passing that one to our readers.
If you have any Nike Golf questions that I can add to my list, throw me an email at scotmac at flagstick.com.
In an interesting twist, a couple hours from where I am sitting is a golf project that has captivated people since it’s inception – Bandon Dunes. The principal behind that project, Mike Keiser is also involved with the Cabot Links golf course set to has a ten hole opening this summer in Cape Breton.
It just so happens that today Cabot Links is unveiling a theatrical video with a very Canadian/Hollywood touch.
Cabot Links has posted to its website www.cabotlinks.com/trailer a new video narrated by award- winning actor and Officer of the Order of Canada, Donald Sutherland. The trailer features what George Peper and Malcolm Campbell call “Canada’s first true links” course.
“All credit goes to producer Michael Robin,” says Cabot Links managing director Ben Cowan Dewar. “His choice of narrator is perfect. Donald Sutherland is widely respected by Maritimers, Canadians and the global audience. ” Sutherland was born in Saint John, New Brunswick and grew up in the community of Hampton. His work life began in Nova Scotia during his teens when he worked at radio station CKBW in Bridgewater. He has won Daytime Emmy, Genie and Golden Globe awards, and is honoured on Canada’s and Hollywood’s walks of fame.
Produced and directed by Michael Robin, the executive producer/director of the TNT series The Closer, the trailer features scenes of the seaside course in Inverness, where ten holes open for play on July 1st, and includes the perspectives of course architect Rod Whitman and developers Ben Cowan-Dewar and Mike Keiser.
“Like any movie trailer, the idea is to give a taste of what is to come,” says Cowan-Dewar. “Planning is well under way for a public celebration on Canada Day. We’ll have updates on our website, Facebook and Twitter platforms.”